托福考试备考过程中所用的最多的而且是必须使用的材料就是TPO,口语在托福考试中是比较难取得高分的,为了帮助考生在托福口语考试中取得理想的成绩,南京新航道将对以实例来分析托福口语TPO,如对题目的份,答题思路的问题以及范文的分析,内容如下,考生可做参考。
托福口语TPO29task6题目 Listening Part:
Listen to part of a lecture in a business class.
(female professor)
OK, so, of course, businesses want to sell as many of their products as possible. Often a business sells mostly one type of product. But sales of this product may stop increasing because most potential customers have already bought it. In this situation, many companies will try to diversify, um, to develop or diverse product in order to increase sales. There are a couple of efficient ways that a company can diversify using some of their existing resources.
One way a company can diversify is to use an existing technology, uh, technology that they already have to develop a new product. If a company already has some machines and technology to make a certain product, sometimes it can efficiently use that same technology to make a different product. For example, a company that makes televisions might start making computer monitors because the technology used to make these two products is very similar. So the company can use its existing technological resources to make the monitors. But with the monitors, it can reach new customers, people that wouldn’t buy television screens, like businesses that need to buy monitors for their employees’ computers.
Another way a company can diversify is to try to appeal to its existing customers, its customer base with a new product. One of a company’s most important resources is its existing customers and these customers might have other needs that the company could fulfill with a different product. For example, a company that sells skis might have a large customer base that enjoys winter sports like skiing down snowy mountains. So they might start making ski jackets. The same customers that buy skis would also need warm ski jackets to wear while they are skiing. And since they like the company’s skis, they might be more likely to buy the jackets with the company’s name on them.
托福口语TPO29task6题目 Question:
Using points and examples from the lecture, explain two ways a company can diversify.
托福TPO29口语task6题目答案解析:
总括:商家会用两种策略来使自己的产品多样化,以此来增加销量获取更多的利润。
观点1:用已有的技术来发展新的产品。
例子1:可以用生产电视的技术来生产电脑显示屏,吸引更多新的消费者
观点2:用新产品吸引已有的消费者。
例子2:生产雪橇的公司可以生产滑雪衫来满足已有的消费者的其它需求。
托福口语TPO29task6范文:
In the lecture,the professor talks about two strategies for companies to diversify their products in order to increase sales. The first strategy is to use the existing technology to develop new products. The professor gives the example of a television company. The television company also can produce computer monitor because the technology for both television and computer monitor is verysimilar. So the company can reach new customers by developing new products. The second strategy is to appeal to existing customers by new products. The professor gives the example of a ski company. The ski company must have a lot of customers who like skiing very much. So the company also can produce some ski jackets to meet these customers’ other demand. Because these customer arelikely to buy the company’s ski jackets with the same brand.
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